Business Letter by Gauri

October 27, 2013

 

Wal-Mart
Basement One & Basement Two, Block B, Beijing Wanda Plaza,93 Jianguo Road, Chaoyang District

 

Dear Beijing Store Manager,

Thank you for giving your attention to this letter. I have some important things to say about the broadcast announcements that advertise some of the products in your store. I presume that the announcements said by the salesperson should be banned because these kinds of advertisements can lead to many problems for the costumers and the Wal-Mart Company.

Wal-Mart is a huge shopping store, it is a popular place for shoppers and therefore there should be more consideration for the health of these costumers.

One of the major reasons why I am suggesting banning these advertisement announcements is because of the extra noise pollution created by these loud announcements in addition to the noise created by the crowds of costumers, which can lead to many hearing problems.  Secondly, the announcements are said in Chinese, many of the costumers are foreigners who do not speak or understand Chinese causing just an inconvenience in their shopping experience. Lastly, the loud announcements disturb the buyer’s attention towards shopping. They will usually go for the free sample, but not buy it. Also, then the shopper will not buy as many things as he/she had intended to.

I suggest that Wal-Mart should use posters or banners to attract the consumer’s attention. This solution will decrease the amount of noise pollution and the consumer instead of him/her being forced upon the announcements will choose to look at the poster willingly.

 

Sincerely,

 

 

Gauri Kaushik